Brits have a soft spot for a delicious deal, and it seems even sweeter when the price is slashed.
That's probably why those yellow sticker discounts at supermarkets have become such a hit.
We've all seen them while browsing the aisles. Our go-to stores mark down items to avoid waste, offering us the chance to pocket some serious savings.
Now there's something to get food bargain hunters buzzing, as a TikTok user has dedicated an account to ranking these deals. The user, known as @YellowStickerGuy, tours around giving his verdict on some of the most wallet-friendly finds, and his followers can't get enough.
He recently posted a video titled "Cheap Sarnie Galore" leaving viewers in fits of laughter, mainly because he scored a sandwich for just 1p. The video showcases sandwiches priced from over £1 down to 44p.
One lucky shopper even nabbed six wraps for a mere 60p.
However, it was the sandwich reduced to a single penny that really got people talking, sparking a wave of amusement in the comments section. Many found it hilarious that the price had dropped so low.
Commenters were quick to express their amusement, with one saying: "One pence - I'm crying." Another exclaimed: "1p orange sticker... madness." And a third questioned: "Oh but how because they only ever reduce stuff by like 10p at mine?"
Meanwhile, others were eager to share their own bargain finds. It's safe to say, some shoppers have struck gold. One person shared: "I just got a 24-pack of Coke Zero for £2.50 in Tesco. They expire in June."
Another added: "Once found the exact same halloumi wrap but it was reduced to 90p. Ate it before I took a pic, sorry."
For those unfamiliar with yellow stickers in supermarkets, they're used to indicate discounted food items. Typically, they're found on fresh foods nearing their use-by dates.
These items are marked with a yellow sticker to show the price has been reduced. Savvy shoppers often keep an eye out for them as a simple way to save money on their grocery bills.
